Selling has changed enormously in recent years. Has your business kept up with the change?

If not, how much is that costing you every day?


How you sell matters now more than ever because offerings look similar to customers. The way you engage with customers is what will differentiate you and take your business to new heights. Sales teams need to elevate their game! Sales leaders need to enable them with a structured way of selling, training, tools, coaching, and continuous improvement.


We utilise the Membrain Sales Enablement CRM for teams involved in complex B2B sales. Membrain makes it easy to successfully execute your sales process and build a platform for predictable and sustainable growth.

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Membrain makes it easy for sales teams to execute their sales strategy to achieve consistent sales performance.

The software provides sales professionals with continuous guidance through the entire sales process, while enabling sales leaders to coach their team to a higher level of performance.

Continually optimize your sales execution and elevate your salespeople to become a competitive advantage.

Our Embedded Membrain Services Include


Pipeline & Process Reviews

Every process our clients create demands measurement, tweaking, and review, because that is how one knows the impact of selling behaviours.  Are the reps following the process and is it having success? Optimal use of any sales process must have oversight. 

Membrain provides unparalleled visibility into the execution of process, it’s effectiveness, and the subsequent pipeline, including weekly or monthly reviews and drill-downs of specific reports and dashboards to illuminate the information you deem most important.

Sales Management Coaching 

Membrain houses a treasure trove of information for the manager’s success - above and beyond just the standard sales metrics of pipeline attainment, activity, and revenue attained.

We help sales managers as coaches with the help of Membrain - reviewing sales projects, call records, goal attainment, steps in the process they’ve defined, sales content usage, and even sales rep behavior.  

With the information Membrain easily provides, we are able to coach our clients’ sales managers on an ongoing basis on how to improve their individual sales management skills, their interaction with their sales reps, and how they can help their sales reps hit the goals laid out to them.

Sales Training Content Updates

We have a library of content we offer to our clients relevant to the sales process they have developed and coached. This library is continually updated, and changed. 

However, it is generally offered in a system that is outside of the core system used by the sales team for sales.  And almost 100% of the time it is NEVER offered in the direct context of the sales process actually being used...while it is being used.

We offer a service to continually update content for our clients WITHIN the context of the system and processes they use.

We can also place it directly on the stage in the sales process it is relevant to.

Sales Enablement as a Service

We are certified in the use and administration of the tool and are able to fully operate it for our clients.

Many of our clients want to have an expert in sales enablement running their CRM system, changing the processes within it, building their reports and dashboards, and being available for contact - but are not big enough to dedicate a person on their team or time to do this.


Sales Campaign Creation & Management

We are experts in sales messaging, how to engage prospects, and what material is effective in the market.  

From the number of conversations necessary to the perfect follow-up cadence, we know how to get results.

Features in Membrain allow us to engage our customers in crafting and measuring complex B2B sales campaigns - from prospecting through final contract.  

The effectiveness of every content piece and every prescribed step can be analyzed and measured.

This allows us to deliver end to end sales campaign creation and analysis as a service for our customers.

Virtual Sales Management

With Membrain installed, our client's defined processes operating, and all of the technology integrations and features allowed, we are able to leverage time more effectively. 

With our virtual sales Management service, operating as a key manager or executive on the team in a part-time role, we can be critical to helping our clients effectively run their business.

Sales Process Creation & Continual Refinement

Membrain offers unparalleled abilities in market to define stages and steps in sales processes, to save and modify, add content, and then immediately have the flows available for use once complete.

We use Membrain to define the processes for our clients IN THE SYSTEM ITSELF. 
Rather than working in spreadsheets, in PDFs, or in other systems, we use Membrain as the one-stop-shop to define the process, roll it out, and then immediately use it.